Image via CrunchBase I'm a Mom, I'm a blogger, and I'm a brand enthusiast. When I find a product that I really like, I tell people about it. I tell my family, my real life friends, my online friends-heck, I tell strangers at stores about it. What I do has a name, it's called word-of-mouth marketing, and people have been doing for as long as there has been conversation. And now, major companies are compensating bloggers for telling their online friends and readers what they think about products in what is called a sponsored conversation. IZEA, the social media marketing company for which I am a compensated Insider, sponsored this post about sponsored conversations. And I've got a video that IZEA asked me to put in this post about what exactly a sponsored conversation is and how it works. I might be able to work the words 'sponsored conversation' into this post a few more times if I try :) This clever video explains what a sponsored conversation (see?!) is, who uses … [Read more...]
Who wants to be a SparkBlogger?
Remember when I posted about applying for the IZEA Insider position? Well, I'm happy to announce that I was chosen as one of the 10 Insiders, and one of the requirements of the job is putting together my very own IZEA Crew! I'm still working with a designer on an official logo, but I can tell you the name of my crew: SparkBloggers W00t!! Part of my job requirement as an IZEA Insider is to build a Crew of bloggers who will use the social media/networking site SocialSpark for both networking with other bloggers and exploring blog monetization options. Becoming a member of my SparkBlogger Crew will mean getting the benefit of my years of blogging experience as you build your blog(s), increase your brand awareness (yes, your blog is a brand, and it needs to be nurtured), increase traffic to your site and to your individual posts, find ways to reach new readers, find opportunities to get paid to blog without compromising your values, and most of all, it will mean having fun! Right … [Read more...]
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